Vines Play is a Wine Society and Agency
Wine is more than what's in the glass. It's history, science, psychology, culture, and connection.
At Vines Play, we bring those stories to life through our Wine Society, thoughtfully curated events, audience research, and exceptional wine imports, creating experiences that deepen your appreciation of both wine and life.
Our conversations are inspired by five enduring themes: Passion, People, Perception, Practice, and Place. Together, they shape how we explore wine and the stories that connect it to everyday life.
THE SOCIETY
Join the Vines Play Society and discover wine through culture, psychology, history, and human connection. Every story, conversation, and experience is designed to help you see the world from a new perspective. It's not a lifestyle; it's your life, styled.
Become a Vines Play Member
Join the Vines Play Wine Society
and Pair Wine with Life.
Attend our EventS
Immerse yourself in wine culture and never be the same again.
Vines Play is dedicated to sourcing and championing the best wines—those that deliver exceptional quality and value. Learn about and shop our brands at the LCBO. Our goal is to introduce you to distinctive wines, working with producers who take a holistic approach to winemaking, rooted in people, practice, and place.
If you’re looking to grow your wine brand’s presence in North America, connect with us for research and strategy support. If you own a standout wine brand and want Vines Play to consider importing it, connect with us to be your agent in Canada.
To learn more about the passion behind the brand read Notes From Our Founder.
You must be 19+ to order alcohol or purchase membership from this site.
